“On demand content that celebrates the culture, ideas and achievements of the Muslim World, in one place.”
There is little or no regular television content for the intelligent, cultured, creative Muslim audience.
This underserved demographic is clustered in cites all over the world. They are young, well-educated, politically aware and socially conscious. They are raising young families, and are concerned with issues of education, health and child development. They have diverse interests that extend to art, music, film, books, documentaries, heritage, the environment and social justice. For them, Islam is not only about the past; it is also the way forward to a meaningful life whether they live in the traditional Muslim world, or in the West.
Learn more about Alchemiya here.